What we run
Four areas. One team. Measured every month.
Everything the digital side of a business needs, run as one system. Here is the complete list, for anyone who wants to check.
You will not buy these one at a time. The audit decides which of them your business needs, and the plan puts them in order.
01
Demand
How customers find and choose you.
banquet hall near me
- Banquet halls · open now · 4.8
- Capacity, menus, availability
- Call · WhatsApp · Directions
Cited in AI answers
Search
- SEO audit: technical, on-page, backlinks
- Keyword research and search-intent mapping
- Competitor analysis
- Technical SEO: crawl, index, speed, Core Web Vitals
- On-page optimisation: titles, meta, headings, internal links
- Schema and structured data
- Content plan and writing briefs
- SEO content writing: blogs, landing pages
- Local SEO: location pages, citations
- Link building and guest-post outreach
- AI search optimisation: Google AI Overviews, ChatGPT, Perplexity
- Search Console and rank tracking
- Monthly SEO report
PR
- PR strategy and key messages
- Press release writing
- Media list building
- Journalist and publication outreach
- Press distribution
- Founder and brand feature placements
- Podcast and interview placements
- Award and listing submissions
- Online reputation management
- Crisis response
- Coverage tracking and PR report
Ads and social
- Paid campaigns: Meta, Google
- Social media management
- Reels and short video
- Ad pixel and conversion setup
02
Presence
What they see when they arrive.
Web
- Requirements and sitemap
- Wireframes and design sign-off
- Website build: WordPress, Shopify, custom
- Landing pages
- E-commerce: products, payments, shipping
- Forms, lead capture and CRM integration
- Content upload and migration
- Speed and mobile optimisation
- Analytics and tracking install
- QA and cross-device testing
- Go-live: DNS, SSL, redirects
- Training and handover
Content
- Photography
- Video
- Copy for every page
03
Operations
How work runs without more hands.
- EnquiryWhatsApp
- Workflown8n
- ReplyClaude
- BookedGoogle Calendar
11:42 pm · in11:42 pm · answeredHeld
AI and automation
- Process audit: what is worth automating
- Workflow automation: n8n, Make, Zapier
- AI chatbots: website, WhatsApp, Instagram
- Lead qualification and automatic follow-up
- AI voice agents and call handling
- Content generation pipelines
- Internal AI assistants and knowledge bases
- Data entry and reporting automation
- Prompt, model and guardrail setup
- Testing and monitoring
- Monthly automation review
Software
- Discovery and requirement document
- Scope and timeline
- UI and UX wireframes
- Custom web apps
- Mobile apps: iOS, Android
- API and third-party integrations
- Admin panels and internal dashboards
- Testing and QA
- Deployment and app-store submission
- Documentation and handover
- Change requests and feature updates
04
Foundation
What keeps everything standing.
All systems steady
Response · 24hBackup · 02:00SSL · DNS · CDN
Infrastructure
- Domain purchase and DNS management
- Hosting and server setup
- Business email: Google Workspace, Zoho
- SSL and security hardening
- CDN and caching
- Cloud accounts: AWS, GCP, Vercel, Supabase
- Access and credential vault
- Site and host migration
- Backup and disaster-recovery policy
- Cost monitoring
Care
- Scheduled backups
- Platform, plugin and dependency updates
- Security monitoring and malware cleanup
- Uptime monitoring and alerts
- Bug fixes and content edits
- Speed and health checks
- Domain, SSL and hosting renewals
- Support with an SLA
- Monthly health report
Measurement
Measurement runs through all four.
- Tracking plan: what to measure and why
- GA4 setup
- Google Tag Manager
- Conversion and event tracking
- Search Console
- Ad pixel integration
- Call and WhatsApp click tracking
- Looker Studio dashboards
- Funnel and attribution analysis
- Monthly report